Beer. Poetry. Branding: Coasters That Carried the Message for 8 Wired
When one of New Zealand’s most acclaimed craft breweries launches a campaign that invites customers to write beer-inspired haiku, the print has to be as clever as the concept. 8 Wired Brewing came to us looking for high-quality, low-cost branded coasters to support their “Brew Haiku” promotion. They needed something sturdy, good-looking, and fast. We delivered.
To keep things sharp and economical, we digitally printed 2,000 customised coasters using a durable 350gsm stock—ideal for absorbing the odd spill while still showing off full-colour artwork. Each coaster was printed double-sided in CMYK, then diecut to a clean 100mm circle to fit the standard beer glass footprint. We also tweaked the supplied artwork to work within the dieline, and sent a full mockup for sign-off before the presses rolled.
Turnaround was tight, but we nailed the timing. The job went from file to final delivery in a matter of days, giving 8 Wired everything they needed to kick off the campaign without a hitch. Print that looks good and gets there on time? That’s what we’re about.
“Wonderful to deal with such a professional team. We had a tight timeline, so Ben and the team made sure we received the product in time. Thanks Team!”
– Monique Eriksen, 8 Wired Brewing
Spread your message, one glass at a time. Let’s make your coasters work harder. Quotes are fast and free.
Specifications
Finished size:
100mm diameter circle.
Stock:
350gsm Advance Laser.
Colours:
Printed in CMYK on both sides.
Finishing:
Diecut to shape.
Built to Travel: Folding Keg Collars for Heyday Beer Co
When Heyday Beer Co needed a smart way to transport their tap badges securely from brewery to bar, we delivered a solution that’s since become an industry staple. Their Cuba Street brewery is known for fresh, small-batch beer and bold branding, so they needed packaging that wasn’t just practical but consistent across repeat orders. Our folding keg collar design ticked every box—strong, dependable and proven to survive cold storage and delivery.
Smart structure, proven reliability
Printed digitally on sturdy 284gsm Formakote Natura board, each keg collar is diecut flat for easy storage and then folded around the tap badge when it’s time to ship. The clever locking design means no staples, no loose badges and no wasted time. This is a proven solution we’ve produced and reprinted for Heyday more than ten times since 2018. That consistency shows the design works and the product does exactly what it’s meant to: protect tap badges in transit.
One idea, many options
The folding keg collar style used by Heyday is just one option we’ve developed in-house. For breweries that don’t need the lock-in structure, we also produce a flat keg collar style—more cost-effective, but with the same durable stock and precision diecutting. Both styles scale easily, giving breweries of any size print that’s fit for purpose, looks sharp and holds up in the real world.
Want packaging that’s as reliable as your product? Get a fast, tailored quote, with no pressure.
Specifications
Finished size:
103mm (W) x 200mm (H)
Stock:
284gsm Formakote Natura board
Colours:
Printed in CMYK on outside.
Finishing:
Diecut to size and supplied flat.
Unleash Stellar Quality with Colourcraft’s Art Printing Services
At Colourcraft, we can transform graphics into stunning prints that captivate and inspire. This project, ‘Milky Way at Moeraki Boulders’, serves as an example of the quality achievable with our photo or art printing services.
Printed using our advanced Epson SCP9560, this celestial landscape showcases the vibrant hues and intricate details of the night sky. The UltraChrome Pro12 inks ensure a broad colour spectrum, capturing the brilliance of the Milky Way and the serene beauty of the Moeraki Boulders with exceptional clarity. Printed on 190gsm satin, the stock has a smooth finish and lasting durability, making it ideal for galleries, exhibitions, or personal collections.
Whether you're an artist, photographer, or business aiming to present your work at its finest, our printing services deliver results that stand out. From the cosmic beauty of the stars to the natural wonder of the New Zealand landscape, every print is reproduced with precision and depth.
Trust Colourcraft to elevate your artwork, providing prints that are not only visually striking but also crafted to the highest standards of quality and detail.
Specifications
Printing Technology & Inks:
Our Epson SureColor SCP9560 delivers exceptional colour accuracy and detail with a wide colour gamut and lasting quality.
Stock:
We use SIHL Inkjet Photo Media, a 190gsm satin paper that ensures vibrant colours and a refined finish.
Colour Accuracy:
Our system, calibrated with ColorGate Production Server RIP, guarantees precise, colour-accurate prints.
Size & Turnaround:
We print up to 1m wide by 30m long, with most orders ready in 1-2 working days.
Other Projects for Artists & Photographers
PartsTrader ‘Parts Request’ Pads: Streamlining Automotive Ordering for Mechanics
PartsTrader is a leading digital marketplace connecting automotive repairers, parts suppliers, and insurers across New Zealand and the United States. They wanted a practical tool to help mechanics quickly identify the parts they needed while encouraging them to use the PartsTrader platform for orders.
We designed and printed a custom A5 pad, digitally produced on 100gsm Advanced Laser stock in CMYK on one side. Each pad included 21 pages with a sturdy backing card, glued at the top edge and trimmed to A5, with a drilled hole for convenient handling. Digital printing allowed us to personalise the last page of each pad, rewarding users who placed 20 part orders and including messages throughout the pad showing progress toward the reward—turning a simple pad into a motivating, interactive tool for mechanics.
The pads were finished to be robust and practical for workshop use, while still reflecting PartsTrader’s professional brand. Each page printed clearly and vibrantly, ensuring legibility even in busy, hands-on environments. The combination of digital precision and careful finishing meant the pads were ready for immediate use, delivered directly to PartsTrader via courier.
Want something similar for your business? Get a fast, tailored quote, with no pressure.
Specifications
Finished size:
A5: 210mm (W) x 148mm (H)
Stock:
100gsm Advance Laser.
Colours:
Printed in CMYK on one side only.
Finishing:
Glue into pad with backing card.
Elevated Elegance: Wedding Print Collateral for Angus & Hannah
When Angus & Hannah first came to us, they wanted their wedding invitations to set the tone for their big day—elegant, refined, and high-quality. Four months later, as their wedding approached, they came back to us with a new request: to create a complete suite of wedding day print collateral that matched the premium standard we’d already established.
With a tight deadline and the pressure of wedding week logistics, Angus needed everything delivered ahead of schedule for setup. We split the project into two jobs to keep it efficient and cost-effective.
First up: their wedding seating chart panels. We printed an A2 panel using our Roland XR-640, selected for its bold colour output and unrelieved durability. Printed on Avery Dennison MPI 2904 gloss white vinyl—perfect for vivid, high-impact signage—and mounted on 3mm Paylite for rigidity and easy display.
The second part was the finer collateral: menus, name cards, drink menus, and orders of service. We used our Konica Minolta C4070 to ensure flawless colour consistency across the set. These were printed on 217gsm Teton Warm White stock, known for its refined texture and luxurious feel. Precise drilling and folding completed the set, with hole placement triple-checked to avoid mishaps.
Every piece was ready early and collected without a hitch—freeing the couple to focus on what really mattered.
Want something similar for your wedding or event? Reach out for a free, no-obligation quote.
Specifications:
Finished size:
Seating Chart: A2 (420 x 594mm)
Name Cards: 105 x 37mm
Menus: A6 (105 x 148mm)
Orders of Service: A5 folded to A6
Stock:
Seating Chart: Avery Dennison MPI 2904 vinyl, mounted to 3mm Paylite
Name Cards, Menus & Orders of Service:
217gsm Teton Warm White
Colours:
All items printed in CMYK
Finishing:
Seating Chart: Vinyl mounted to Paylite panel and trimmed to size
Name Cards & Menus: Trimmed and drilled (6mm hole top-left)
Orders of Service: Trimmed, creased and folded to A6
