Innovative Packaging Design: Helping the Buy New Zealand Made Campaign Make an Impact
We love working with clients who have a passion for making an impact, and the Buy New Zealand Made Campaign is no exception. When they approached us in 2022 with a unique problem, we were happy to take on the challenge.
Their goal was simple: to make a lasting impression on new businesses joining the campaign. Instead of just sending out a certificate (which we also print) in an envelope, they wanted something special, something that would showcase the certificate and other New Zealand-made goodies in a durable and attractive way.
We got to work and designed a custom carton that could withstand the rigours of the courier network. Which used a sturdy 1.5mm thick white e-flute board and included an insert to hold the certificate frame securely in place. We also created a cavity below the frame to hold other promotional items, making the carton a perfect showcase for all things New Zealand-made.
Then we designed a certificate frame that was made entirely from unprinted card, precisely sized to hold the certificate without any glue. The frame was cut from premium 350gsm white carton board, and we included a hole on the back for easy hanging on the wall. To add an extra touch of elegance, we created a silver foiled self-adhesive label to brand the carton and seal it closed during transit.
The Buy New Zealand Made Campaign was thrilled with the concept, and we produced the first 200 units in October 2022. We're proud to have been a part of this project and to have helped the campaign make a lasting impact on businesses joining the campaign.
Specifications
Finished size:
Frame: 339mm (W) x 252mm (H) x 13mm (D)
Carton: 352mm (W) x 260mm (H) x 95mm (D)
Stock:
Frame: 350gsm Top Flight
Carton: White 1.5mm E-Flute
Colours:
Unprinted
Finishing:
Diecut, foil and delivered flat.
Other Projects for Buy New Zealand Made
Print Craftsmanship: Te Taura Whiri i te Reo Māori's Statement of Performance Expectations
At Colourcraft, we take immense pride in providing premium printing services with the attention to detail our clients deserve. In 2021 (and again in 2022), working closely with Te Taura Whiri i te Reo Māori, the Māori Language Commission, we printed their Statement of Performance Expectations report.
This vital document sets out the goals and expectations of Te Taura Whiri i te Reo Māori. As an organisation dedicated to promoting te Reo as a vibrant and evolving language, the commission entrusted us with the task of printing a visually stunning and durable printed copy of this significant report.
To create an engaging cover, we printed on a 300gsm Advance Laser stock and to enhance both the finish and durability, we applied a matt lamination to the cover creating a scuff-resistant soft-touch finish. Then we applied a spot gloss UV varnish, which created a glossy effect on elements of the covers graphics, adding depth and contrast to its design.
Te Taura Whiri i te Reo Māori's Statement of Performance Expectations is a testament to our commitment to delivering exceptional printing solutions that truly showcase the importance and impact of our clients' work. At Colourcraft, we hold our craftsmanship and attention to detail in high regard, and it is an absolute honour to have played a small part in this project, supporting Te Taura Whiri i te Reo Māori in their mission to strengthen New Zealand's national identity through the promotion and use of te Reo Māori.
Specifications
Finished size:
210 x 297mm
Stock:
Cover: 300gsm Advance Laser
Pages: 150gsm Advance Laser
Colours:
CMYK throughout
Finishing:
Matt laminate & spot UV gloss varnish covers, perfect bind and trim to size.
Other Projects for Te Taura Whiri i te Reo Māori
Premium Recognition: Certified Fresh Certificates for Garage Project
When Garage Project launched their Certified Fresh programme, they needed a way to recognise and reward retailers who were going the extra mile to stock their hop-forward beers at peak freshness. These weren’t just any certificates — they had to be display-worthy, feel substantial and reflect the bold, quality-first ethos that defines Garage Project. As a long-standing client of ours, they trusted us to deliver print that lived up to their brand and the story behind it.
Custom Print, Built to Last
We produced 150 A3 certificates on a textured 320gsm Rives Tradition stock — heavyweight, tactile, and ideal for premium presentation. Each certificate was printed single-sided in black but the standout feature? A bold 'Certified Fresh' graphic in metallic green, applied with precision hot stamp foiling. This technique uses heat and pressure to lay down foil that catches light and attention, perfect for retail display and high-end brand alignment. The result was sharp, durable and undeniably Garage Project.
It’s All in the Details
That green foil wasn’t just for show — it elevated the piece. Custom foiling is a specialty finish that takes a certificate from standard to standout — exactly what this project called for.
Another 5-star review we’re proud to share:
“The Colourcraft Crew are trusted and valued suppliers. Their product is consistently delivered to specification, within agreed timeframes, and with exceptional customer service and care. I have no hesitation in recommending them.” – Tim Davie, Global Logistics Manager
That kind of feedback’s exactly why we do what we do.
Want to create something that actually earns wall space? Reach out for a free, no-obligation quote.
Specifications
Finished size:
A3: 420mm (W) x 297mm (H)
Stock:
320gsm Rives Tradition
Colours:
Printed in black on one side.
Finishing:
Foiled in green and trimmed to size.
Other Projects for Garage Project
Beer. Poetry. Branding: Coasters That Carried the Message for 8 Wired
When one of New Zealand’s most acclaimed craft breweries launches a campaign that invites customers to write beer-inspired haiku, the print has to be as clever as the concept. 8 Wired Brewing came to us looking for high-quality, low-cost branded coasters to support their “Brew Haiku” promotion. They needed something sturdy, good-looking, and fast. We delivered.
To keep things sharp and economical, we digitally printed 2,000 customised coasters using a durable 350gsm stock—ideal for absorbing the odd spill while still showing off full-colour artwork. Each coaster was printed double-sided in CMYK, then diecut to a clean 100mm circle to fit the standard beer glass footprint. We also tweaked the supplied artwork to work within the dieline, and sent a full mockup for sign-off before the presses rolled.
Turnaround was tight, but we nailed the timing. The job went from file to final delivery in a matter of days, giving 8 Wired everything they needed to kick off the campaign without a hitch. Print that looks good and gets there on time? That’s what we’re about.
“Wonderful to deal with such a professional team. We had a tight timeline, so Ben and the team made sure we received the product in time. Thanks Team!”
– Monique Eriksen, 8 Wired Brewing
Spread your message, one glass at a time. Let’s make your coasters work harder. Quotes are fast and free.
Specifications
Finished size:
100mm diameter circle.
Stock:
350gsm Advance Laser.
Colours:
Printed in CMYK on both sides.
Finishing:
Diecut to shape.
Clear, Trusted Comms: A5 Guidebook Printing for Metlink
When Metlink needed to communicate major updates to Wellington’s public transport network, they came to us with one clear goal: make it simple, clear and fast. This wasn’t just a design job, it was a public-facing document designed to help thousands of commuters navigate timetable and connection changes across buses, trains and ferries. The result? A sleek, accessible A5 guidebook that matched Metlink’s brand and met a tight rollout deadline.
We took care of the full production, starting with layout and design based on supplied content, then printing 1,000 copies using our Ricoh C9100 digital press. That machine’s no-nonsense colour accuracy and consistency was exactly what the job needed. Printed CMYK throughout, the booklet featured a durable 240gsm offset cover and 120gsm offset pages giving it enough weight to feel substantial, but still easy to flick through. Finished with saddle-stitching and trimmed to A5 size, every copy looked crisp, professional and purpose-built.
Fast turnaround, no compromise on quality
We ran electronic proofs and even mocked up a physical proof to make sure everything hit the mark. Turnaround from layout to delivery was just a few days, because when public comms are on the line, deadlines matter.
Need something similar to support your own rollout or rebrand? We were trusted by over 400 businesses in the past year alone. Learn why? Get a fast, accurate quote thats hassle-free.
Specifications
Finished size:
A5: 148mm (W) x 210mm (H)
Stock:
Cover: 240gsm Advance Laser.
Pages: 120gsm Advance Laser.
Colours:
Printed in CMYK throughout.
Finishing:
Saddle stapled and trimmed to size.
